Branding for Mental Health Technology Brand
CLIENT
Brain Interventions 2022
DELIVERABLES
Brand Identity Design
Social Media Content
COLLABORATORS
MISSION
Design a modular brand identity that works across multiple touchpoints and create social media content for the brand awareness.
OUTCOME
The brand identity captures the new companies value in a new logo and brand style guidelines. We then designed social media content for the brand awareness
IMPACT
Brand Discovery
DISCOVERY SESSION
First step we took to build this identity is to discover why brand exists, what their mission, vision & values are, and who are they going to help.
STYLESCAPES
These stylescapes are highly curated collections of "found" images from the internet that gives client a high fidelity glimpse into the direction in which we'll be heading.
That way, if we had missed the mark earlier, we would've known. We would have made adjustments before committing to the design phase.
Brand Identity
LOGO
Brain Interventions logo mark is abbreviation of the brand name.
It is modular, scalable, and easily recognizable.
TYPGRAPHY & COLORS
Typeface selected for the brand is modern sans serif with a geometric touch.
While the primary colors are Indigo Dye and Dark Orange, Deep Champagne and Uranian Blue.
